Palm Beach CVB Names Steve Crist VP, Group & Convention Sales

The Palm Beach County Convention & Visitors Bureau announced that, effective May 27, Steve Crist was appointed vice president of group and convention sales for the PBC CVB.

Mr. Crist is joined by Donna Del Gallo, associate vice president of convention sales in Washington D.C., and Sandy Mukitarian, sales manager of meetings and conventions for the Florida association and corporate market.

Mr. Crist will oversee destination marketing for conventions, meetings, trade shows and incentives whilst directing the entire sales process. He will also be responsible for the development of standard procedures and policies in addition to the deployment of sales programs and policies in support of the PBC CVB.

Prior to joining the PBC CVB, Mr. Crist served as director of sales and marketing for the Radisson Resort Orlando. Most recently, Del Gallo served as regional director of sales for the Aruba Convention Bureau.