JAMPRO Congratulates Playa Hotels and Resorts on Investment Award

JAMPRO is pleased to extend congratulations to one of its client investors, Playa Hotels and Resorts, B.V. (“Playa”) for winning the prestigious ‘Single Asset Transaction/Deal of the Year Award’ at the 2014 Caribbean Hotel and Resorts Investment Summit (CHRIS) held at the JW Marriot in Miami between April 29 and 30, 2014.

Playa, which recently acquired the former Ritz Carlton property in Montego Bay, collaborated with JAMPRO during the entire process, from the sale transaction to the facilitation of permits and approvals for the new 5-star Hyatt Ziva Rose Hall and Hyatt Zilara Rose Hall, scheduled for opening in November 2014.

The Hyatt Ziva Rose Hall (for guests of all ages) and the Hyatt Zilara Rose Hall (for adults only) are poised to become one of the region’s finest all-inclusive resorts with a combined 621 suites. The re-imagined property will offer an assortment of upscale amenities, a full service spa and wellness service, 10 restaurants as well as more than 40,000 square feet of flexible meeting and event space for conferences, conventions and weddings.

JAMPRO’s President Diane Edwards described the Playa’s investment as a testament to the Agency's efforts to ensure that existing hotels are kept in operation. “We were pleased to have facilitated Playa through our Investment Promotions Division from start to finish in this investment deal”, said Diane Edwards.

“The Hyatt Ziva and Hyatt Zilara are luxury brands appealing to well-heeled clientele, in an all-inclusive model, but improved to offer more amenities to tourists visiting Jamaica”, she added.

The JAMPRO President noted that renewed focus will be placed on other Brownfield hotels not in operation; and that there are plans in train to package green-field hotel sites along with UDC, TEF, and NEPA for marketing to local and international clients.

Bruce Wardinski, Chief Executive Officer for Playa, says the International hotel chain is honored and delighted by the accolade. “The acquisition of the former Ritz-Carlton Rose Hall property was a significant step forward in establishing the foundation for Playa to become a leader in the all-inclusive resort market,” Wardinski said.

Source: South Florida Caribbean News