Havanatur Kicks Off its 35th Anniversary Megafam
With the arrival over the weekend of over 350 travel agents from around the world, the Havanatur S.A. International Group of Tour Operators and Travel Agents started its 35th Anniversary Megafam, the third large event of its kind that the company has been holding every two years.
In a bid to get firsthand information and updates on the travel destination –Havanatur is penciled in as the Cuba specialist- travel industry professional from more than 20 nations are now on the island nation.
This action seeks to showcase the progress made by Cuba’s tourist products in those destinations where Havanatur will focus the biggest chunk of its operations during the 2013-2014 winter season and the summer of 2014. The megafam includes seminars on products, tours and visits to hotels and resorts around the country.
As part of the tour schedule across the island, participating travel agents will scout the keys off Villa Clara’s northern shore, only to wrap up activities on Sept. 12 in Varadero Beach, Cuba’s number-one travel destination.
Havanatur is mapping out a promotional blitz that’s in sync with its business lines as a well-established tour operator in a number of markets that’s currently reaching out to potential and developing niches worldwide.
As part of the promotional campaign to mark the company’s 35th anniversary and with a view to foster further growth, Havanatur is working on the development of responsible and sustainable tourism, boasting a portfolio that embraces exclusive products easily singled out by other tour operators, and increasing satisfaction levels and repeat rates among customers by providing quality services and efficiency.




