Expedia Data Shows Online Travel Bookings to Argentina on the Rise

Expedia Data Shows Online Travel Bookings to Argentina on the Rise

Expedia, Inc. discussed newly-released data at the annual Feria Internacional de Turismo (FIT) showing positive growth in bookings made to Argentina on the company's more than 100 Expedia-brand and Hotels.com-brand travel booking sites worldwide this year.

Expedia has a hotel market management team dedicated to working with hotels in Argentina who want to offer their property on Expedia and Hotels.com sites around the world, and attract international travelers.

In addition, local tourism boards such as Inprotur have partnered with Expedia Media Solutions, to promote Argentina as a tourist destination to international travelers. Expedia's cost-per-click product TravelAds has also been especially helpful in extending visibility for hotels, with participating properties experiencing average returns of 10 times their investment.

Expedia executives, including Tagliatti, are in Buenos Aires this week to attend FIT, where the company will meet with local tourism officials and members of the Argentine hospitality community to discuss strategies for promoting Argentina as a top travel destination to Expedia's global audience of travelers.