Carlos Lopez Guerra is new director-general of Festival Cruises in Spain

Very much in line with its international strategy of expanding and streamlining managerial operations in Spain, Festival Cruises Co. has just appointed Carlos Lopez Guerra as new director-general. With a longstanding career under his belt as an executive in international tourism, Mr. Guerra served a stint as Director of Sales for Accor Co. in Southern Europe, Latin America and the Middle East before jumping on the Festival’s bandwagon.

Festival Cruises is putting its smart money on Mr. Guerra to lead a new area of expansion at a world scale and steer the modernization of the company’s managerial system. This process is now banking on the hands-on participation of Festival’s two top execs: Gianfranco Bozzini (top counselor for Festival Cruises) and director-general Walter Broglia.